We are
brand
activists

Rebellion moves brands
in the right direction,
aligning them with the spirit
of the times and their audiences.

Approach

Society is constantly shifting, driven by social media, economic crises, political events, or even a simple TikTok trend. Brands are being swept along.

Our trends office, fully integrated with the strategic planning teams, captures and anticipates these movements, whether they occur down the street or across the globe.

Identifying, analyzing, and deciding whether or not to respond to these trends to better reach consumers while ensuring brand impact and consistency is what we will do together, for the benefit of your performance and image.

Expertises

Brand strategy
- Brand platform
- (re)Positioning
- Branding
Trends office
- Analysis
- Prospective
- Data
Advertising
- Digital
- TV
- Print
- Radio
Activations
- Social media
- Influencers
Brand content
- Documentaries
- Podcasts

5 PARTNERS,
4 DIMENSIONS

ManagementNicolas Boccaccio
David Aït-Ali
Founders
Managing partners
“ GIVING IMPACT TO THE BRAND ON EVERY TOUCH POINT ”A brand in motion is a brand that delivers dozens of touch points at the right time and with the right message. 15 Client Directors and Project Managers to ensure this and to support brands over the long term and advise them on all their challenges.
STRATEGIC PLANNINGAude Legré
Dir. planning Stratégique
Fondatrice
Bureau de Tendances STRATEGIC PLANNING DIRECTOR
Founder
Trends office
“ USING TRENDS TO PUT BRANDS IN MOTION IN THE RIGHT DIRECTION. ”A 6-members strategic planning team to anticipate the next move. An integrated trends office that gives the brands we work with a head start on the developments that could impact them today and in the coming months.
CreationGaylord Brossard
Creation director
“ IT'S ALL ABOUT GETTING THE BRAND NOTICED AND TURNING THE DANCE FLOOR UPSIDE DOWN. ”No motion without idea. No idea without creatives as much involved in the conception as in the execution. It is the main dimension to our agency, working hand-in-hand with the trends office and the in-house production.
ProductionAlexandre Archenoult
Production director
“ Because you're launching your campaign today. And because tomorrow will be too late. ”An in-house production (from pre-production to post-production) that guarantees agility and prompt response to the brands we work with, still with high craft expectations.