A launch that gives a glimpse of the future
Lightinderm is part of the latest dermatological technologies. Its eﬃcacy is 3 times more than a usual skincare product, and all women that tested it were convinced by using it. How could this new technology be revealed to the general public ?
Launch of Lightinderm,
A campaign that takes care of you
This first intervention highlights the product and its benefits. The streamlined, soft and aesthetic treatment promotes the technological innovation. In a very neutral way, the campaign designed as video capsules gets straight to the point: its eﬃcacy.
- Global campaign
- 9 tutorial videos
- Lifestyle shoot
- Social media content